Chorus is a life navigation business
We design and deliver structured programmes that help people navigate major life transitions with clarity, confidence, and momentum.
At moments of change – when roles shift, routines fall away, or new opportunities appear – many people find that what once supported them no longer applies. Chorus Life exists to meet these moments with considered structure: programmes that translate good intentions into sustainable action and positive results.
Chorus Life is programme-led rather than personality-led. Our focus is on building thoughtful, repeatable systems. Hype and gurus aren’t our style – our science-informed programmes are designed to nurture, inspire, and galvanise.
The challenge isn’t knowing what to do. It’s turning intention into action.
Across modern life, information is abundant. People are rarely short of advice about how to improve their health, work, relationships, or sense of direction. What’s missing is not knowledge, but reliable ways to translate insight into sustained action—especially when circumstances change.
Life transitions are moments when priorities shift, constraints evolve, and existing systems no longer quite fit. Even capable, motivated people can find themselves working hard without building real momentum, or attempting change that doesn't last because there is nothing holding them in place.
Chorus Life is built on a simple belief: sustainable change is not a matter of willpower or motivation. It is a design problem. When the right structure, cadence, and support are in place, change becomes easier to maintain–and momentum can be built deliberately rather than hoped for.
One approach, applied thoughtfully across different transitions
Chorus Life defines structured programmes for specific life transitions. Each programme is built to be clear in scope, grounded in evidence, and practical to live with – not aspirational or open-ended.
All Chorus programmes are underpinned by a shared, science-informed behaviour-change methodology–the Coxera Method. The Coxera Method provides a consistent rhythm for reflection, action, and adjustment, helping participants move from insight to habit over time.
Designed with rigour, delivered with care
Chorus programmes are informed by established research in health, behaviour change, and psychology, and shaped with input from subject-matter experts. We focus on translating complex evidence into clear, practical systems that work in real life.
We do not diagnose, treat, or replace clinical care. Clear boundaries are central to how we maintain focus and integrity in our programmes.
The founding team brings experience across programme design, facilitation, and evidence-informed practice, and is responsible for maintaining quality and integrity as Chorus grows.
Interested in joining our team? We’re always keen to hear from talented individuals who feel their experience could meaningfully contribute to our mission. Contact team@chorus-life.com.
Elsa
CEO & Co-Founder
Elsa has spent her career learning how to build thoughtful, well-designed businesses, with particular experience in marketing, product, and strategy. She is a former professional netballer and sports coach, and an Oxford University graduate. She founded Chorus because she cares deeply about helping people live with good health, a strong sense of direction, and genuine joy in the years ahead — not by accident, but by thoughtful, deliberate design.
John
Chair & Co-Founder
John has spent his career building and scaling technology-led businesses across the UK and internationally. With experience spanning strategy, growth, and operations, he specialises in turning clear direction into aligned execution. As Co-Founder and Chairman of Chorus, he brings a steady focus on structure, accountability, and thoughtful execution — helping ensure the vision for Chorus becomes something impactful, positive, and built to last.
Sarah
Programme Lead
Sarah has designed and delivered software training programmes, combining structured learning with real-world application. She brings extensive volunteering experience, including an ambassador role with a favoured charity and leadership in sports delivery for children and young adults. As Programme Lead, Sarah combines best practice in training delivery with a laser focus on customer experience to create engaging programmes with measurable outcomes.
Frank
Facilitation Lead
Frank is a preventative health and exercise specialist with undergraduate and masters degrees in Exercise Science and Global Health, respectively. His experience spans 1-to-1 coaching, clinical practice, research, and large-scale health programme design. He takes an evidence-based, holistic approach, focused on helping people create lasting behaviour change that supports independence, enjoyment, and long-term capability.
Launching with focus, built to last
Chorus is intentionally launching with a single flagship programme, allowing us to focus on quality, learning, and delivery rather than scale for its own sake. That programme is designed as a clear expression of the Chorus approach in practice.
Over time, Chorus will continue to apply the same principles – structure, clarity, and momentum – to other major life transitions. Always thoughtful. Never rushed.
If you’d like to see how this approach comes to life, you can explore our first programme below.
